Today, the business world has changed for better thanks to innovations in technology. In other words, technology has redefined the business world. With the advent of internet, many people including business owners and buyers have made a great entry into the online world. Online operations and digital marketing have sent waves through the entire business landscape. If you take a look around in the online world, you will find that many people are using the virtual platform to perform critical operations. You will be surprised to know that brick-and-mortar shops are slowly losing its charm and these shops are making way for online stores. From stationeries and groceries to outfits and accessories, there is nothing that you cannot buy in the online market.

If you take a look at the online market, you will find that thousands of entrepreneurs are venturing in to the eCommerce arena daily and this trend has increased the competition level in the market. It has thus created a huge demand for highly responsive and scalable eCommerce platforms. If you want to create a brilliant eCommerce site, then you should choose magento developer. If you are new into this arena, you should know one important fact is that there are lots of eCommerce open source platforms like Presto Shop, OS Commerce, Zen Cart and host of others that can be used by the developers to create eCommerce websites. But the fact is that Magento is the most preferred platform of the developers. It is considered to be the most ideal software amongst the developers due to its brilliant core features. This highly customized platform has facilitated the management of product and revenue easily.

One of the most important advantages Magento has in comparison to other open source platforms is that it is highly accessible and has variety of features. It has immense usage and comes with strong support and security. It is easily scalable and customization as per the needs of companies. You can handle multi-stores from single admin panel with it. This brilliant platform is a big hit with startups and small companies that work on small budget. Freelancers are using this great platform to develop online stores. In simple words, this tool is accessible by almost all even by those who cannot spend big amount of money. But one thing you must note is this software requires some knowledge and developer should be well-versed with it. Another advantage of this platform is that you can develop SEO driven online stores. The developers can use Meta tags and titles for every web page by using the inbuilt SEO functions. There is enormous potential as SEO leaders can promote the stores online shooting the ranking on SERPs.